Save Big - This Week Only!
Save More, Get More!
Click on the ticker at the top of your cart and select your FREE apparel.
Shop Collection & Earn Gifts
It not just clothes. It’s community!
"So, it not JUST clothes. It’s community, it’s adult conversations, it is fits and styles that make you feel good about yourself, it’s shopping from a company that does good, it’s so much more than clothes."
Blake
How it works
1
Fill your cart
Shop site wide at Latched Mama — tees, dresses, hoodies and more. Gift cards do not count towards tier gifts.
2
Hit a gift tier
Reach $100, $200, or $300 and see the free gifts start stacking.
3
Pick Gifts
Use the ticker at the top of your cart. When you hit a tier level, click the flashing gift, select your free gift and click "pick"!
Latched Mama
Shop More, Get More! For FREE!
All merchandise orders receive an Exclusive WBW Sticker Pack
This Week Only!
$100+ Orders
Spend $100-$199 and get $51 in FREE Latched Mama apparel and gifts!
Latched Mama Sticker Pack (Retail: $12)
FREE Ribbed Tank (Retail: $39)
FREE US Domestic shipping with $125 spend
Shop Collection & Earn Gifts
$200+ Orders
Spend $200-$299 and get $91 in FREE Latched Mama apparel and gifts!
Latched Mama Sticker Pack (Retail: $12)
FREE Ribbed Tank (Retail: $39)
FREE V-Neck Boyfriend Tee (Retail: $40)
FREE US Domestic shipping
Shop Collection & Earn Gifts
$300+ Orders
Spend $300+ and get $181 in FREE Latched Mama apparel and gifts!
Latched Mama Sticker Pack (Retail: $12)
FREE Ribbed Tank (Retail: $39)
FREE V-Neck Boyfriend Tee (Retail: $40)
FREE Harbor Snap Nursing Pullover (Retail: $90)
FREE US Domestic shipping
Shop Collection & Earn Gifts
New for WBW
Shop our new styles, prints, and new releases!
Latched Mama Harbor Snap Nursing Pullover
Shop Now
The Momper® Printed Nursing Romper
Shop Now
The Momper® Nursing Maxi Momper
Shop Now
Latched Mama Classic Cotton Nursing Dress
Shop Now
Latched Mama Sunkissed Nursing Sundress
Shop Now
The Momper® Sleeveless Maxi Nursing Momper
Shop Now
Latched Mama Basics Nursing Tee
Shop Now
Latched Mama Active Nursing Dress
Shop Now
Latched Mama Ruched Maxi Nursing Dress
Shop Now
Latched Mama Drawstring T-Shirt Nursing Dress
Shop Now
Latched Mama Drawstring Tank Dress 2.0
Shop Now
Latched Mama Daily Maxi Nursing Dress
Shop Now
Latched Mama V-Neck Daily Nursing Tee
Shop Now
Latched Mama Petal Maxi Nursing Dress
Shop Now
V-Neck Boyfriend Nursing Tee
Shop Now
Customer Reviews
We're Celebrating 12 Years!
"Latched Mama was born on a park bench at the playground. I distinctly remember unzipping my sweatshirt and being incredibly cold while Alex ate. I remember making sure that the cold, hard zipper wasn't pushing against his cheek and suddenly thinking that there had to be a better way. I researched what was available in the market and was turned away by the pricing. So I set off to create styles that were functional, comfortable and affordable. We launched Latched Mama in the fall of 2014 and haven't looked back!"
-Melissa
Latched Mama Founder
You asked. We answer.
Everything You Need To Know
When does World Breastfeeding Week start and end?
The celebration begins Friday, July 31st. 2026 at 12pm ET and ends Sunday, Aug. 9 at 11:59pm PT.
We reserve the right to cancel or change promotions at any time, including substituting items as we deem appropriate. All offers are while supplies last.
When will new products drop?
We will have lots of new items dropping Friday, July 31st 2026 at 12pm ET!
How do I add my free CLOTHING to my cart?
Start building your cart with all of your future faves; the ticker at the top of your cart will tell you when you have qualified or how far away you are from the next tier; spend totals are before taxes and shipping.
Once the ticker is flashing, click on the flashing icon, and select your free item in the dropdown menu. Click Pick, then Continue to go back to your cart.
You should see a checkmark next to your freebie. Yay!
We suggest completing your cart first, then selecting your free items, but the tool is pretty flexible if you want to add your freebies as you shop! Important: Don’t forget to add your free items using the ticker (not via the item's product page)- all free clothing must be added to your cart in order to receive them in your order.
Can I add my free clothing items by going to their product pages and adding them to my cart?
No, in order for the tool to work correctly and for your freebies to be free, please use the steps shown above and add your free product using the flashing ticker.
Tip: visit the product page first to check the size chart, product info, and colors before using the flashing ticker to make your selection.
Why is my ticker not flashing?
Make sure you have the proper amount of product spent in your cart before taxes and shipping. If your ticker isn’t flashing, that means you need to add more items to your cart to qualify for an incentive tier.
How do I get my Exclusive Sticker Pack?
They will be added to your merchandise order at time of shipping.
Do I need a code?
No codes needed, but be sure to use the ticker at the top of your cart. This deal does not combine with other offers or promo codes. If you add a code at checkout, that code-based deal will become your chosen offer.
I placed an order using a prior deal, but like a new promotion better. Can I make adjustments?
Each offer and discount is available for a limited time and cannot be combined with other offers and discounts. You may cancel your prior order to place a new order; just email sales@latchedmama.com, but inventory is not guaranteed and your new order will place you at the end of the shipping queue. Thank you for understanding!
Can I buy a gift card and have that count toward my incentive tier?
No, gift card purchases will not count toward your incentive tier. Customers reach incentive tiers via shipped merchandise purchases only. For orders with gift cards, we reserve the right to adjust your incentive tier using only your shipped merchandise total.
If you would like to buy a gift card and still qualify for free items, please place two orders (one with just the gift card and one with shipped merchandise.) You are welcome to use existing gift cards to pay for your order.
When will my order ship?
This is a very busy season for us so THANK YOU for your patience! NOTE: ALL ORDERS THAT INCLUDE ITEMS FROM OUR NEW RELEASES COLLECTION WILL START SHIPPING BEGINNING AT THE END OF AUGUST. WE WILL NOT SPLIT ORDERS, BUT WILL SHIP ALL ITEMS IN YOUR ORDER AT THAT TIME. Please note that orders may not ship in the order that they were placed. Please see our Ordering/Shipping FAQ for additional information.
I need my order in a hurry! What should I do?
Express shipping options are not available on the website at this time. Beginning Tuesday, Sept. 2, you may reach out to sales@latchedmama.com for a quote to upgrade to Express Shipping.
I placed multiple orders during these deals. Can I combine them?
Unfortunately, we cannot combine orders during this high volume time. For any tiered incentives, each order will stand on its own and you will receive the free item(s) you qualify for in each order.
I made a mistake on my order. What can I do?
A little patience and planning helps a ton! Please double check your items, sizes (XXS or XS is the default size on the website), color, shipping address, notes for requested accessories, etc. before completing your purchase. If you need to make a change, please email sales@latchedmama.com and we will be happy to assist you.
Where can I watch Lives during this event?
Hang out with us live on Facebook at….
How do I make sure I am getting the most up-to-date info regarding this event?
We will keep you updated on the latest via email and social media. Make sure you are signed up to receive our emails at the bottom of our website: www.latchedmama.com
I'd like to process a return during this event. Does my exchange count as part of this deal?
No, exchanges and "Shop now with credit" are NOT considered new orders, and are not eligible for promotions. However, you may request store credit in our Returns portal, and could have that in hand to shop the website and access this promotion when you place a new order.
What if I need to return something from my order?
Please see our Returns page for details!