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2022 Mother's Day Mini Launch

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Mother's Day Mini Launch


Just in time to TREAT YOURSELF for Mother's Day- it's almost time for our FIRST official drop of the year!


We know that you have been waiting patiently for some NEW bump, pump, nursing, and babywearing-friendly spring and summer styles, so we figured what better time to launch some new stock than during the weekend dedicated to celebrating YOU!


This extra-special drop features several NEW limited-edition prints in fan-favorite styles, PLUS a FREE surprise available this weekend ONLY. Tune into the FB live at noon ET Friday 5/6 to find out more!


Ready to snag your favorites?? This special release drops at 12:15PM ET Friday May 6th!


Want to learn more about our Mother's Day Mini Launch and how we plan on celebrating YOU all weekend long? Then keep scrolling for an exclusive sneak peek.


ALSO, be sure to tune in on Facebook LIVE Friday, May 6th at NOON ET for all the details about the release and a full rundown of our special Mother's Day gift to you!


V-Neck Nursing Jumpsuit


Step into the dark side of spring style with our V-Neck Nursing Jumpsuit in Enchanted Blooms! 


This deep navy jumpsuit features a delicate floral print in trendy neutrals, perfect for the mama who likes to keep her printed styles on the minimalist side. 


Plus, thanks to its simple snap-front nursing access with a built-in privacy panel, you'll be able to breastfeed with blooming confidence all season long.


"I love this jumpsuit so much I could cry. I have a large chest which hides my waist and makes me appear bigger than I am. This jumpsuit hits me in all the right places and gives me a figure again. Hallelujah! So comfy, so easy to nurse in, and makes me feel like the beautiful mama I am. BUY THIS!" -Baylee



Labor & Postpartum Wrap Dress


Embrace the magic and excitement of childbirth YOUR way with our Labor & Postpartum Wrap Dress in Mossy Meadow! 


This classic floral print features blooming peonies on a feminine pink background, perfect for any mama-to-be! 


Best of all? We've increased our size run in this style, making it even MORE inclusive than ever before! 


This soft and stretchy dress features plastic snaps for easy breastfeeding and skin-to-skin access, loose-fitting sleeves to support movement during labor, a wrap skirt with ties for easy monitoring, PLUS a unique convertible design to easily accommodate an epidural or any form of anesthesia. 


I’m not due until December but I am so excited about this gown I’m considering wearing it to an upcoming wedding. I remember feeling less than glamorous in the frumpy hospital gowns after having my daughter but am thrilled I now have this one as an option for this baby. I ordered the Ruby Bouquet in my usual size and it’s so stunning. If you’re on the fence, I would highly recommend!" -Ashley



Classic Cotton Nursing Dress


Calling all sundress lovers- our Classic Cotton Nursing Dress is finally BACK and in a flattering NEW print for spring- Periwinkle Oasis! 


This dainty dress features a delicate floral print adorned in an assortment of complimentary spring hues. 


Best of all? This breathable cotton dress features a simple lift-up v-neck nursing access to help make breastfeeding easy and breezy all season long.


"I can’t begin to explain how much I love this dress. It is absolutely perfect. The sleeve length, length of skirt, and hidden nursing is what I have dreamed of FOR YEARS but haven’t been able to find. I haven’t loved any of my clothes or felt pretty this much in years. I am so excited to have found this dress. I really hope there will be more color options in the future because I bought two but definitely would buy more. Love love love! Did I mention the fabric is perfect too? So comfy and not see through." -Hannah



3/4 Sleeve Drawstring Dress


Exude mystery and elegance all season long in our 3/4 Sleeve Drawstring Dress in Maroon Floral! 


We can't get enough of all the rich and enchanting hues that are SO in style this spring, so we figured why not pair this radiant floral print with a 3/4 sleeved dress and make it the perfect pick for year-round wear! 


This versatile dress features a front drawstring that quickly unties for fuss-free nursing access, so you can vibe in style while keeping your baby fed! 


**Please note that this particular print does NOT have pockets. Even though this oversight is an oops on our part- we've found that the lack of pockets makes for a very nice and shapely silhouette due to the lack of excess fabric (pockets) around the hips!**


"This dress makes me feel so comfy and cute- a combo that is super rare at 33 weeks pregnant! I'm generally a Small pre-pregnancy, and the Small fit me well in this style. I'm 5'4," and it hits very flatteringly right below the knees. I'm excited to wear it after delivery as well- grateful to have discovered this brand!" -Erin


All these new prints and MORE will drop at 12:15PM ET Friday May 6th! 


So be sure to tune in on Facebook LIVE Friday, May 6th at NOON ET for all the details!

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Looking for more inspiration for Mother's Day gifts? Check out our Mommy and Me collection, Charm Bracelets, and Loungewear collection for more ideas!

P.S. Mama, you're doing great!

“Latched Mama didn’t just save my confidence as a mom- it GAVE me my confidence as a mom. The difference breastfeeding a baby without Latched Mama and with Latched Mama was night and day. So thankful for this line!!!” - M 💕


Want more tips for making #momlife easier? Check out our content on TikTok and Instagram.


Mama, you've got this! And Latched Mama can help. 💗



See More Mother's Day Gift Ideas below:


Hey, Mama! Come join our After Hours Party on Facebook every Wednesday night at 9 PM EST!

Shop our full selection of nursing tops, nursing dressesnursing loungewear, and accessories


At Latched Mama, our goal has always been simple: to support moms in their motherhood journey. That means that our goal is to support you and your family with our clothing and online community, along with empowering mamas locally and worldwide through education and one-on-one support. Our clothes and accessories are designed, picked, packed and shipped from our warehouse in Richmond, VA!


Learn more about Latched Mama here!

  • SHIPS FAST & WITH LOVE FROM RICHMOND, VIRGINIA!

    We offer free shipping on domestic U.S. orders over $100!

  • 1-ON-1 CLC BREASTFEEDING SUPPORT

    Contact us at support@latchedmama.com, (844)-500-1325. or any social media channel for breastfeeding support, sizing help, and style advice!

  • 30 DAYS RETURN

    Items that are in like-new, unwashed condition can be returned within 30 days for a refund. We also offer style exchanges and store credit! See our Returns FAQ here!


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